Command Reveal

This newsletter does not have a target audience. It is an exercise in my own experimentation with techno cognitive extension1 which refers to the augmentation of human cognitive capabilities through the use of technology. This space will be a brain dump of sorts, a digital stream of consciousness, fleeting thoughts and random musings liberated from top of mind and immortalized on the screen.

In my day job running Salt IO, a boutique technology consulting agency, and co-founding CMD+RVL (which shares a name with this newsletter) I spend a significant amount of time thinking about how to help teams get value out of their data. That topic will dominate here.

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1

I happened across this term for the first time while reading Unidentified Flying Hyperobject: UFOs, Philosophy, and the End of the World by Jim Madden (who is also on Substack). I am a big fan and many of the ideas in his work will be explored in this newsletter.

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A newsletter by Zac Ruiz - Thinking about how to derive value from data in a manner that helps people find a healthy way of being-in-the-world.

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Co-founder CMD+RVL, Founder Salt IO.